The “War on Sugar” could scare away some of the $2.1 billion Americans who will spend on Halloween candy this year, according to the National Retail Federation. Fred Katayama reports.
Americans buy healthier Halloween treats
Spooked by the harmful effects of sugar, Americans are finding healthier ways to trick-or-treat.
Nearly one-fourth of Americans buy dark chocolate or chocolates with added fruits or nuts, according to the National Confectioners Association. One in five choses smaller portions.
The National Retail Federation says that health trend could scare away some of the roughly $2 billion that Americans will spend on Halloween candy this year.
But big bonbon producers need not worry.
Sugary chocolates still dominate Halloween candy hand outs, jacking up sales for companies like Hershey, Mars, and Nestle.
Confectionery makes up about 13 percent of Americans’ annual consumption of sugar.