Digital models divide the world of fashion

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Shudu, Margot and Zhi are at the heart of a new ad campaign for luxury brand Balmain – unusual because they are “digital models”, whose rise is dividing opinion in the fashion world. Lucy Fielder reports.

Digital models divide the world of fashion

Tags : Fashion world divided over the rise of cgi models, Fashion world divided over the rise of cgi models balmain, Shudu, Margot, Digital supermodels, Balmain, Zhi

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