Pahalgam (J&K), Feb 17 (ANI): A two-day-long winter festival, showcasing traditional artworks and cuisines of the Kashmir Valley, began in Pahalgam on Saturday. Wooden and paper artworks, along with traditional carpets, were put on display for the visitors. Folk music and dance performances were held to enthrall the tourists. “The environment and experience here is good,” said a visitor. Pahalgam is a popular summer destination but since the past few years, efforts have been made to make it a winter tourist attraction also. The government has started winter adventure sports like ice climbing, drag lift and skiing courses to entice visitors. During winters, the holidaying crowd from the plains throngs the state to experience snowfall.